Directors use many techniques to engage the viewer during the first 2-3 minutes of a film.
When looking at how to engage the audience, it is mainly worth considering that opening scenes must, if at least, vaguely explain or establish the genre of the film that the audience is about to watch. When looking at films such as ‘Toy Story’, this is established by the childlike nature of the opening scene, which establishes that the audience is not about to watch a thriller for instance. When looking at films such as ‘Reservoir Dogs’, the genre of the film is only loosely established by means of the titles being plain and “boringly” presented, and the opening scene beginning with a conversation that is evidently not child friendly. The editing is cleverly done by means of panning the camera around the table where a group of 8 men are having a conversation, and cuts are made as the camera pans around the table and behind someone’s suit. When looking at how this engages the audience, it is simply because of how well constructed the scene is due to its slight ambiguity and questionable relevance to the rest of the film.
There are only a few hints given to the audience as to who the characters are – their accents strikingly resemble that of stereotypical gangsters, their clothing consists mainly of suits and ties etc. – another stereotype. Lastly their conversation topic is most likely that of a “typical” group of men in their 30s – a conversation including degrading slurs about women, especially that the girl featured in the song “Like A Virgin” by Madonna is a “regular cooze” who is a “regular fuck machine”. This conversation helps highlight that the characters in the film are most likely not very “nice guys”, however it also helps to humanise them before the main plot to the film actually starts, as it has probably been suspected by now that their roles in the film are not that of an innocent nature. This again helps engage the audience due to the ambiguity of the opening being very prominent.
When considering sound, music is especially important when hoping to engage the audience, therefore the use of music that helps set the genre of the film is very important. When looking at ‘Reservoir Dogs’, the music used is that of diegetic nature, as the opening scene is based in a café. Although this does not give the audience many ideas about the genre of the film, it does, once again, help to humanise the characters in the film, and in doing so engaging the audience to find out more.